eleven canterbury

By Deirdre Woods Corporate culture has been forever changed because of the Covid-19 pandemic. While corporate practices have been slowly incorporating digital realignment, the work-from-home imperative brought on by the pandemic has accelerated these changes....

By Seth Cohen Over the past several weeks, as we continue to adjust and recalibrate our lives, I have had many conversationswith executives from the Eleven Canterbury network about how the pandemic is affecting them personally,and the economic impact it is having on...

By Bill Taylor What is Go-To-Market Strategic Planning?Go-To-Market (GTM) Strategic Planning is an organization’s process for identifying, developing, and introducing new products and services into existing or new markets. The outcome objective of this process is to...

By Seth Cohen A first impression can only be made once. Anyone who knows me will tell you my preferred technology for communication is video calling, such as Skype or FaceTime. Instead of spending the first twenty minutes of a traditional phone call trying to size up...

By Seth Cohen As some of you may already know, my all-time favorite author is Ayn Rand. Her best and last work, Atlas Shrugged, was set in a dystopian version of the United States. In the early part of the novel, society’s top innovators and industrialists begin...