From launching a jelly bean store and founding a pay-per-pound laundry service in college to a very successful 25-year career in banking, Seth Cohen has always had a strong entrepreneurial spirit.

But four years after leaving UBS to found Eleven Canterbury, he was disappointed when he realized that the world wasn’t waiting for his great idea!

Watch the video to hear Seth tell the story of how adapting to change and seizing opportunities he’d never considered before led to the continuing success of Eleven Canterbury and his own personal fulfillment.